Working in sales at a mutual, small challenger bank or FinTech requires a combination of specialised skills, industry knowledge, and experience that enable you to effectively sell financial products and services, build broker client relationships, and contribute to the organisations growth. Here are the key skills and experience many of our clients look for:
- Industry Knowledge: expertise in niche Mortgage products e.g. self-build, shared ownership, Buy to Let, development finance, later life lending etc.
- Sales skills based on product criteria and service, not just price.
- Consultative Selling with a Client Centric Approach: Ability to assess customer needs and provide tailored lending solutions, positioning the organisations products as the best option. This involves listening to brokers, understanding their customer goals, and offering appropriate products.
- Analytical Skills – be able to understand the underwriting criteria and process for products and individual case
- Regulatory and Compliance Awareness. Familiarity with the regulatory environment in which mutual and challenger banks operate, including AML (Anti-Money Laundering), KYC (Know Your Customer), and other compliance requirements
- Ethical Selling: Ensuring that all sales practices are ethical and comply with regulatory standards, avoiding any practices that could be perceived as misleading or high-pressure
- Digital Literacy - Proficiency in using digital tools, CRM systems, and online banking platforms that are often employed by our clients.
- Social Media and Digital Marketing: Ability to leverage social media and digital channels for marketing and selling financial products
- Communication and Presentation Skills: Ability to communicate complex financial concepts in a clear and simple way to customers, presenting to Advisors at Roadshows and new Broker contacts, often in a persuasive and compelling manner
- Networking and Business Development: Skills in building networks within the community or target market to generate leads and build a client base with the ability to identify and pursue new business opportunities, partnerships, and collaborations that can drive growth for your business.
Working in sales at a mutual or small challenger bank requires a blend of financial knowledge, sales acumen, customer service excellence, and adaptability to succeed in a competitive and evolving market. We recruit for our clients from telephone based Sales support staff to field based BDMs and Key Account Managers, as well as more strategic leadership positions heading up the total proposition for a lender.
Ultimate Banking - the Intelligent Approach